Begin with a clear argument about the new challenges facing the magazine industry incoporating how much audience consumption has changed due to digital technology/new media technologies/ the development of the internet (WEB 2.0)
You must state what area of the media industry you have studied- this can be embedded within your paragraph or state it obviously
'Technology is shifting power away from editor's, the publishers, the establishment, the media elite, now its the people who are taking control'' - Rupert Murdoch COULD USE THIS IN ESSAY- REVISE WORD FOR WORD.
My opening paragraph
As plenty of new digital technology rises, the audience consumption within the magazine industry has dramatically changed. This is impacting the media in the ways which magazines are produced, consumed and distributed. The development of Web 2.0 has allowed consumers to become prosumers and they're even more powerful in shaping the magazine industry than they were before. The magazine industry has had to converge and adapt to these new technologies, to ensure that they don't get left behind.
No comments:
Post a Comment